Nowhere

Only a few weeks ago, a new collaborative project Elin Kling added to her long list of fashionabilities and qualifications launched online in the form of a contemporary high fashion, yet affordable label called Nowhere. Currently available from nelly.com the collection comprises 25 pieces, as well as shoes and handbags. Here are some of my faves from the lookbook. We currently can't buy in Oz just yet, but I can't wait to get my sticky lil mits on a pair of the amaze silver-tip shoes due to be stocked in November. Nowhere is shipping all over Europe, and will be available worldwide (hopefully) by late November xx 

Nowhere Designer Nhu Duong and Creative Director Elin Kling

Images courtesy of Nowhere

Blogger Crush: Elin Kling

I'm currently smitten with the Swedish fashionista Elin Kling. Elin started her career as fashion editor at the lifestyle magazine Solo and since then has been fronting the fashion department of Sweden’s second largest daily newspaper Expressen. In 2009, Kling was the head stylist for Swedish Idol, and in 2010 became a household name when she competed in Dancing with the Stars. Today Kling is working as Fashion Director at her own fashion magazine Styleby, founded by Sweden’s largest media-house Bonnier. She is also the first fashion blogger in the world to be launching her own collection for H&M. The exclusive 9 piece collection will launch in Spring 2011, but will only be available in Sweden. 

Elin Kling is also the founder and partner of Fashion Networks – Sweden’s largest online fashion community, which she runs together with partner Christian Remröd. Luv her effortless style xx

source: elinkling.net, frockshopstyle.com and google images