The annual event held in Sydney this week, showcased over 30 renowned Australian designers led by Myer Ambassadors Jen Hawkins and Kris Smith. Drawing inspiration from the Australian landscape, the set design for the show was inspired by the Pinnacles Desert and sand dunes of Cervantes in Western Australia, where the department store's summer fashion catalogue was photographed earlier this year. The desert-inspired set was paralleled in the colour palette that several designers took on for summer.
Safari hues such as gold, sand, beige, rust and maroon appeared in the designs of Manning Cartell, Ellery, Fernando Frisoni and Nicola Finetti. The other major trend of the evening was bright, bold colour worn all together - (think fuschia mixed with orange, or multi-coloured tribal prints) a standout collection from Sass and Bide who opened the show with their first catwalk appearance since defecting from competitor David Jones this year. In continuing its popularity, the floaty maxi-dress was everywhere, as well as earthy colours and floral prints dominating the catwalk. Arabella Ramsay, Bettina Liano and Leona Edmiston all did versions of this look. A rich violet purple stood out in Aurelio Costarella's collection, flurescent pink and orange pleat dresses popped in Magdalena Valevska's range, whilst menswear was based mostly around preppy, nautical, neat suiting and showing off your 'mankles' (shorter trousers to show off your man ankles) lol.
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| Sass & Bide show opener |
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| Manning Cartell |
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| Aurelio Costarella |
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| Simona |
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| Blaq 500 |
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| Arthur Galan |
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| Cozi by Jen Hawkins |
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| Wayne Cooper |
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| Matthew Eager |
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| Stealing the show for the amazing finale was the glittering capped sleeve 7kg encrusted Ellery cocktail dress worn by Jen. |
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| Collections S/S 2011-12 |
Images courtesy of Lucas Dawson Photography, Getty Images, and Adam Ward for Herald Sun/Daily Telegraph
